TC 00:00:04:10 · Product films, made from your own app

Product films that keep up with your product.

Showreel Studio films your real app, writes and voices the story, and cuts it for every audience.

When the app changes, it tells you which films are out of date, and records them again. The voice is kept.

Book a free 15-minute call →Become a design partner

For B2B software teams. Runs on your Mac, your own Claude and your own Google Cloud.

Meridian, a made-up travel app, as Showreel Studio films it
AT01 home_with_badge1440×900 · 41.1s · verified
V1 · Wide
INYour opening AT01home_with_badge AT02approvals_queue AT03queue_policy AT04approve_click OUTYour closing
V2 · Cuts
Socialsa vertical minute · 3 lines left out Salesa cut that sells · checked Customersa cut that teaches · checked
A1 · Voice
Solo · Team · Business Your Mac · your Claude · your Google CloudDesign partners: ten teams, half price for a year
Your real appRecorded in a real browser: your type, your components, your data masked. No screenshots, no avatars.
Every audienceA cut for Sales, customers, socials and your own team, each checked against what it may show.
Kept up to dateIt notices when a screen changes, and records the film again with the voice kept.
01How it works

From your app's address to a finished film.

Four steps, and you approve the story before anything records.

  1. Connecting an app: what Showreel Studio found, and the screens it reached
    Step 01 Connect

    Connect your app

    Give it the address. It opens the app, works out how it loads and moves between screens, what to hide, and checks every finding against the running app.

  2. A storyboard written by exploring the app, its lines laid out as clips
    Step 02 Storyboard

    It writes the storyboard

    It walks the app by itself, reads every screen and writes the script, line by line, with the steps to record each one. Or show it once, or write from your code.

  3. The finished film in the monitor, every step of the pipeline ticked
    Step 03 Film

    Approve it, and it films

    Nothing records until you approve. Then it reads the voice-over, films the app in a browser, adds your brand's opening and closing, and checks every frame.

  4. A film shared for review, with a comment pinned to a moment
    Step 04 Share

    Share it

    Colleagues watch, comment on the moment they mean and pass or fail each line. Publish it at one link that always plays the latest version.

02One recording, every audience

The right film for everyone who needs one.

Sales gets a cut that sells. Customers get one that teaches. Socials get a vertical minute. Your own team sees everything. Each cut leaves out the lines its audience may not see, can speak in words written for it, and is checked before it can go out.

  • Wide, square and vertical, from the same take
  • Your organisation's rules on what each audience may see
  • Only a cut that passed its check can be public
A cut for Sales that passed its check, ready to publish
Sales · widepassed its check
The vertical cut: the whole screen over a close-up, with the words on screen
Socials · 9:16same take
03It keeps up
v2.0Meridian ships a redesigned Approvals screen

Your app shipped.
Your film went stale kept up.

Showreel Studio runs each film against your app at speed and compares every screen. The lines that changed are shown, with what's different boxed. Record them again with one press: the voice is kept, only the picture changes, and the new version goes up for review.

films/approve-a-tripline at02 · approvals_queue+1 screen−1 screenvoice kept
− v1.9 · recorded 12 Sepstale
Before: Approvals as a table, headed Waiting for you

=Trips waiting for your approval are here, with what each one costs.

+ v2.0 · recorded again todayverified
After: Approvals as cards with a Friday deadline, headed Needs your decision

=Trips waiting for your approval are here, with what each one costs.

You hear about a stale film before a customer does.

Checks can run on a schedule. Each one lists the films that no longer match your app, line by line, so the fix is one recording, not a new film.

A freshness check in Showreel Studio: the screens that changed, with the differences boxed
The same check, in Showreel Studio
04What it makes

Everything a launch needs, from one story.

Films, decks, prototypes and brand kits come from the same storyboard, so they change together.

A deck made from a film, in the deck editor
Deck

Decks that follow the film

A slide for each moment, written for you or made from the film. Rebuild the film and the deck follows, with your edits kept.

A prototype of a new feature, built from the app's own screens
Prototype

Films of features not built yet

A prototype made from your app's real screens, with the feature added by Claude from your brief. Filmed like the real thing, and marked Concept.

A brand kit made from the app: its colours, type and logo
Kit

Your brand, read from your app

Colours, type, logo and masthead taken from your app's own screens, with your own fonts when their licence allows.

A link's views: plays, completion, and how far people got
Link

Links, embeds and who watched

Plays, how many watched to the end, and how far people got, line by line. Counted without knowing who watched.

05Your AI, your cloud

No credits to run out of.

Scripts are written on your own Claude plan in Claude Code, or your organisation's own Claude key. The voice-over runs on your own Google Cloud. So there are no credits, no minute caps and no limit on how long a film can be, and your material stays in your accounts.

Showreel Studio's staff see how your organisation uses the product, never your films, scripts or decks. Enterprise customers can run the whole service in their own Google Cloud.

An agency-made product film£3,000–£10,000each, out of date after the next release
A year of Showreel Studio, Teamevery film you need, kept up to date
06Pricing

One plan for your organisation.

Makers make films, contributors review and publish them, viewers watch. Viewers are always free.

Solo

For one person making films.

  • 1 maker, 2 contributors
  • Unlimited viewers
  • 20 cloud recordings a month
  • Films, decks, walkthroughs, prototypes, brand kits
  • Links with view analytics
  • Sales and Socials audiences
  • Email support
Most teams

Team

For a product marketing team.

  • 5 makers, 10 contributors
  • Unlimited viewers
  • 100 cloud recordings a month
  • Every audience, and your own rules
  • Organisation kits, roles and reviews
  • Freshness checks on a schedule
  • Your own voice
  • Email support, next working day

Business

For marketing, product and sales together.

  • 15 makers, 40 contributors
  • Unlimited viewers
  • 400 cloud recordings a month
  • Everything in Team
  • Priority support and an onboarding call

Enterprise

For larger companies with their own rules.

a year
  • Seats and recordings agreed
  • The service in your own Google Cloud
  • Data processing agreement, invoicing
  • A named contact
Made for youRather we made them? We make your app's films and materials for you, from your real app, and keep them up to date. A single film from .See the packages →

Extra makers and contributors a month. Prices exclude VAT and sales tax. Setup help, where we connect your app and make your first film together, is , after a free 15-minute call.

07Design partners

Ten teams, half price for a year.

We're looking for the first ten software teams to shape Showreel Studio with us. You get any plan at half price for twelve months and a direct line to the person building it. We ask for a monthly feedback call, and a case study and a quote you're happy for us to use.

  • A B2B web app you ship often
  • Someone who owns your product films
  • A Mac, and Claude Code

Talk to us

08Questions

What people ask first.

Q01Which apps can it film?

Web apps that open in Chrome: on your Mac, on a staging or live address, or a folder of files. Native mobile and desktop apps can't be filmed. Phone-sized web apps can, filmed as a phone.

Q02What do I need?

A Mac with Node.js, ffmpeg, Google Chrome and the Google Cloud command line, Claude Code, and a Google Cloud project for the voice-over. The help centre has the list.

Q03Do you see our films?

No. Staff see how your organisation uses the product (counts, statuses, usage, job logs), never your films, scripts or decks. What staff can see.

Q04Where does the AI run, and who pays for it?

Writing runs on your own Claude plan in Claude Code, or your organisation's own Claude key. The voice runs on your own Google Cloud project and is billed there. Showreel Studio never spends on its own AI account for you.

Q05What about personal data on screen?

Names, emails and figures can be blurred or replaced as the page draws, and every film is checked for anything left unmasked before it passes.

Q06Is there a free trial?

A 14-day trial is on its way. Until then, book a free call and we'll show you it working on your app, or apply to be a design partner.

Q07Can we run it in our own cloud?

Yes, on Enterprise: the service deploys to your own Google Cloud project.

OUT · Your closing

See it make a film of your app.

Book a free 15-minute call →Watch the short videos